- 05 April 2016
- News
Smilenet awarded in the U.S. (for the second year in a row) among the world's best Digital Companies in Automotive.
Las Vegas (USA), March 31, 2016.
Peak Performance - The Best Websites EU - Smilenet
Smilenet was awarded in the US for creating the best website platform in Europe for the Automotive industry.
http://awa.autos/20160401-smilnet-awarded-for-innovative-eu-website-platform
The 2016 AWA awards ceremony was held on Thursday, March 31, in Las Vegas at the Wynn Casino and Hotel in the presence of more than 350 industry leaders.
The Automotive Website Awards, which originated in 2009 in the U.S., are prestigious awards for Digital companies operating in the automotive industry in the U.S. and Europe that have distinguished themselves through the excellence and performance of their products and services.
For the second year in a row, Smilenet wins the opinion of experts and professionals by offering its customers one of the world's best technology platforms in a highly competitive industry.
"I am really very excited ," said Ivan Fila of Smilenet. "Last year we were honored in San Francisco, and I didn't think it could be repeated again this year."
Smilenet has already achieved two important firsts: It is the only Italian company, PMI, awarded among U.S. web giants and for two consecutive years.
"We are proud to have contributed to a prestigious signal confirming the dynamism and innovation that is not lacking in our country, and, Ivan Fila remarked, I would like to dedicate this award to the entire Smilenet team."
In 2015, the winning platform was that of CarPoint, an exclusive Ford dealership in Rome(www.carpoint.it)
And still Ford in part protagonist as the award was given to the project carried out with Gruppovis, which has been working with the U.S. brand since 1961 and also represents Mazda and Nissan. Gruppovis is organized in the provinces of Milan, Varese and Como (www.gruppovis.it).
Smilenet designs Professional Websites, Mobile Sites and Apps, Social Marketing Campaigns, SEO techniques for search engine positioning, Display Advertising, AdWords Campaigns, SMS marketing, Consulting and training for ad hoc projects and solutions in the Automotive sector.
Smilenet aims at the optimization of all Digital tools and makes use of important collaborations such as the one with TheAcademy, leader in training in the Automotive sector, with which it has created the first training project in Europe that certifies the figure of the Automotive Digital Marketing Manager (international certification UNI CEI EN ISO/IEC) www.dmma.it
Also worth mentioning is the important partnership with Google, with whom Smilenet has been collaborating for several years also organizing important events for its clients such as the one held on March 9 atthe Italian headquarters and dedicated to Google tools for the Automotive sector http://blog.smilenet.it
The increased focus of large technology players on the auto industry indicates that the digital experience is revolutionizing the consumer buying process even in seemingly more traditional industries such as Automotive.
According to Dealers working with Smilenet , the Digital proposition increases sales volumes and ROI and helps improve the quality of customer service.
This trend requires expertise but especially a high degree of specialization in the field(www.smilenet.it)